Marketing and
Engagement

Mind will drive competitive advantage
and increase your revenues

Personalized marketing
Mind’s marketing and rewards engines power targeted, personalized offers.
Our mobile apps provide the perfect communication channel to engage your players wherever they are.
Recurring automated campaigns will deliver proven results with guardrails to avoid overinvestment and fatigue.
Inject life into your loyalty
Mind gamifies your rewards to add excitement and community spirit to your loyalty program.
Mind’s bonus games offer a modern, sophisticated and personalized way to reward your players.. Players compete against each other to win prizes, building a fun, winning environment.

Promotions and bonuses
Mind provides a suite of mobile-first promotions and gamification concepts that will enhance your players’ gaming experience,
A range of promotion triggers and delivery models are available so you can build and advertise your own bonus themes.

Bonus Games

Bonus games and loot boxes are a fun, interactive way to deliver offers and incentives to your players at every stage of their lifecycle.

Our multiplayer games help you build a dynamic social environment in your properties. We have an innovative suite of fun game concepts where your customers compete in a range of chance and skill-based games to win prizes.

Unique concepts provide
toolkit for fun experiences

Targeted automated marketing campaigns

Mind enables you to issue target and promote offers which are tailored and rightsized to each customer.

Mind orchestrates player journeys which deliver personalized rewards and push notifications, in-app messages, SMS/RCS and emails.

Mind will help you create reward frameworks that learn, evolve and continuously measure impact and ROI.  Your team will monitor performance metrics and orchestrate the campaign strategy. Mind will manage the execution, data capture and analytics.

Money Box Promotions

Money Box promotions keep your players engaged by gamifying loyalty rewards.  

Players earn coins into tokenized wallets and work towards structured rewards.  Visual progress indicators add excitement and keep players engaged.

Marketing analysis

Mind’s marketing analytics tools enable you to measure the cost and impact of all types of marketing spend, including targeted campaigns, loyalty and gamification awards, events and promotions. Your marketing budget will be deployed where it delivers the desired changes in behaviour, with continuous refinement of your campaign portfolio.  

Mind will help you optimize your marketing, testing lots ofhighly targeted campaigns against benchmark metrics and control groups.  

This data-driven approach will help you measure the impact ofeach initiative on predicted and actual value. You can confidently reinvest your marketing budget as working capital which delivers quick, measurable results.

Questions?

We’re glad you asked.

How do I optimize my marketing budget?

Mind’s marketing analytics tools enable you to measure the cost and impact of all types of marketing spend, including targeted campaigns, loyalty and gamification awards, events and promotions.  

Your marketing budget will be deployed where it delivers the desired changes in behaviour, with continuous refinement of your campaign portfolio.   

Mind will help you optimize your marketing by testing lots of highly targeted campaigns against benchmark metrics and control groups.   This data-driven approach will help you measure the impact of each initiative on predicted and actual value.  

You can confidently reinvest your marketing budget as working capital which delivers quick, measurable results. Dashboards will help you visualise the effectiveness of each initiative and you can work with our agents using natural language queries to uncover insights from your performance data.

How can I build a loyalty program that actually drives loyalty to my business?

Mind will help you provide points for gaming and hospitality or you prefer targeted personalized rewards, Mind's flexible tools will operate the loyalty program that keeps your customers engaged.

Mind's loyalty engine enables you to configure multiple wallets for points, freeplay, comps and status points. As they play, earning rules will award currency equivalent balances, tokenized rewards, trophies and status points. You can structure your loyalty program and promotions to drive desirable behaviour change.Status points will allow players to automatically progress through the tiers.  Manual interventions can be applied to allow control over premium tiers and downgrades.

Make Mind the brain behind your business

Increase revenue, manage risk and drive efficiency